Company Intelligence Profile
Brandscale Innovations Private Limited
Nagpur-based owner of the "Wings" gaming/audio accessories D2C brand, Nazara/NODWIN-backed, now under Corporate Insolvency Resolution Process (CIRP).
Last updated 6 August 2026
Brandscale Innovations Private Limited, based in Nagpur, owns the Wings direct-to-consumer brand specializing in gaming and audio accessories. The company reported a significant revenue increase to approximately ₹83.97 Cr in FY2022-23, despite being loss-making, and is currently under Corporate Insolvency Resolution Process initiated by Jana Small Finance Bank.
AI-generated summary from public filings and may contain errors. Verify against the detailed sections below.
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Company Identity
| Registered name | Brandscale Innovations Private Limited |
|---|---|
| CIN | U51909MH2021PTC369514 |
| PAN | AAKCB2257R |
| Status |
|
| Listing | No — unlisted private limited company. |
| Incorporated | 14 October 2021 |
| ROC |
|
| Sector (NIC) |
|
| Registered address | Plot No 10, Buty Layout, Vijay Nagar, Nagpur, Maharashtra 440013 |
| Authorized capital | ₹10,00,000 (₹10 Lakh) |
| Paid-up capital | ₹1,70,700 (₹1.71 Lakh) |
Business Overview
- Owns and operates the "Wings" (Wings Lifestyle) direct-to-consumer gaming and audio accessories brand — gaming earbuds, neckbands, headphones, with planned expansion into keyboards, soundbars, speakers and mice
- Brand originally founded by Nishit Sharma in 2018; corporatised under Brandscale Innovations (inc. Oct 2021)
- Positioned as an affordable gaming/lifestyle electronics brand targeting India's gaming and esports audience via D2C and retail
Directors
| Name | DIN | Role | Appointed |
|---|---|---|---|
| Nishit Satyendra Sharma | 08103441 | - | 14 Oct 2021 |
| Vijay Venkateswaran | 09356426 | - | 03 Jan 2022 |
| Ekansh Arora | - | Director | 22 Apr 2022 |
GST Registrations
| GSTIN | State | PAN | Status |
|---|---|---|---|
| 27AAKCB2257R1Z1 | Maharashtra | AAKCB2257R [tofler; consistent with all three GSTINs] | - |
| 06AAKCB2257R1Z5 | Haryana | AAKCB2257R [tofler; consistent with all three GSTINs] | - |
| 09AAKCB2257R1ZZ | Uttar Pradesh | AAKCB2257R [tofler; consistent with all three GSTINs] | Active |
PAN AAKCB2257R. Three state registrations: 27AAKCB2257R1Z1 (Maharashtra — home/registered-office state); 06AAKCB2257R1Z5 (Haryana, registered 09-Jun-2022); 09AAKCB2257R1ZZ (Uttar Pradesh, registered 08-Aug-2022, status Active, Noida address). Number of registrations: 3. Primary/home state: Maharashtra (Nagpur). [knowyourgst, mastersindia]. Note: 09... UP GSTIN confirmed Active on knowyourgst; status of the 27 and 06 GSTINs not individually confirmed.
Financials
- Latest available audited year is FY2022-23
- Revenue: approximately ₹83.97 Cr — a very large YoY jump from a small FY2022 base
- Profitability: loss-making — operating margin -10.4%, net profit margin -9.48%, EBITDA down 74.14% YoY, PAT swung sharply negative, ROE -143.62%
- Net worth reported to have risen off a small base
- Total secured borrowings ~₹33.1 Cr. Exact EBITDA/PAT/net-worth rupee figures not obtained
- Last AGM 27 Sep 2023
Funding
- Seed round of ~$1.31M (INR ~₹10.01 Cr) closed 19 Apr 2022
- Lead/only disclosed investor: Nazara Technologies via its subsidiary NODWIN Gaming, which acquired a ~35% stake in the "Wings" gaming-accessories business
- Company was a Venture Garage portfolio company
- Note entity nuance below (Innovations vs Technologies LLP)
Charges & Loans
- Open/active charges total ₹33.13 Cr across four lenders: Jana Small Finance Bank, Mitcon Credentia Trusteeship Services, UC Inclusive Credit, and Axis Trustee Services
- Satisfied/closed charges ₹18.05 Cr.. Jana Small Finance Bank was the financial creditor that triggered CIRP
Legal / Insolvency
- Primary matter: Corporate Insolvency Resolution Process
- Jana Small Finance Bank Ltd filed a Section 7 IBC petition — C.P. (IB) No. 942/MB/2024 — before NCLT Mumbai; admitted with CIRP commencing 24-04-2025
- Divyesh Nareshkumar Desai appointed Resolution Professional (21 May 2025)
- IBBI claims process opened (IBBI case ref 24622)
- No separate Indian Kanoon litigation independently confirmed beyond the NCLT insolvency proceedings. [IBBI, NCLT order search]
Competitors
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