Company Intelligence Profile
Era Botanics Private Limited
Era Botanics Pvt Ltd is the legal/operating entity behind "Conscious Chemist," a Gurugram-based, active-ingredient D2C skincare brand (retinol, lactic acid, urea, niacinamide formulations) founded by Robin Gupta and Prakher Mathur (brand launched ~2019-20, entity incorporated Sep 2021).
AI-generated summary from public filings and may contain errors. Verify against the detailed sections below.
Company Identity
Confirmed| Registered name | Era Botanics Private Limited |
|---|---|
| CIN | U74999DL2021PTC386911 |
| PAN | AAGCE6608R [Tofler; matches PAN embedded in confirmed GSTIN 06AAGCE6608R1Z3] |
| Status | Active |
| Listing | No — unlisted private limited company |
| Incorporated | 22 September 2021 [Tofler, Falconebiz, ClearTax GST registry — all agree] |
| ROC | RoC-Delhi |
| Sector (NIC) | Business services / wholesale-retail trading of cosmetics & personal-care goods (Group Code G, "Other Business Activities N.E.C." per MCA; Falconebiz tags it "Consumer Goods – Health & Beauty Retail & Distribution") |
| Registered address | A-203, NPSC CGHS Ltd, Plot No-5, Sector-2, Dwarka, New Delhi, Delhi 110075 [Tofler, Falconebiz] |
| Authorized capital | ₹4,50,000 (₹4.5 lakh) [Tofler, Falconebiz] |
| Paid-up capital | ₹1,76,360 (₹1.76 lakh) [Tofler, Falconebiz] |
Business Overview
Confirmed- Era Botanics Pvt Ltd is the legal/operating entity behind "Conscious Chemist," a Gurugram-based, active-ingredient D2C skincare brand (retinol, lactic acid, urea, niacinamide formulations) founded by Robin Gupta and Prakher Mathur (brand launched ~2019-20, entity incorporated Sep 2021)
- Positioned against India's "natural-only" skincare narrative with clinically-oriented, science-first formulations for acne, pigmentation and anti-ageing
- Sells D2C via its own website and marketplaces
- gained visibility via a Shark Tank India appearance
- claims 1 Mn+ customers served
- DPIIT-recognised startup
- Team size ~41 employees as of Apr 2025 [Falconebiz, Inc42, thecompanycheck]
Directors
ConfirmedCross-verified on Tofler + Falconebiz (appointment dates align across both):
| Name | DIN | Role | Appointed |
|---|---|---|---|
| Robin Gupta | 08182080 | Director; appointed 22 Sep 2021 co-founder | 22 Sep 2021 |
| Prakher Mathur | 09362267 | Director; appointed 16 Oct 2021 co-founder | 16 Oct 2021 |
| Sandeep Sharma | 09434554 | Nominee Director; appointed 16 Dec 2021 | 16 Dec 2021 |
| Apoorv Gautam | 07541929 | Nominee Director; appointed 28 Aug 2024 | 28 Aug 2024 |
GSTIN(s)
Confirmed| GSTIN | State | PAN | Status |
|---|---|---|---|
| 06AAGCE6608R1Z3 | Haryana | AAGCE6608R [Tofler; matches PAN embedded in confirmed GSTIN 06AAGCE6608R1Z3] | - |
| 29AAHFE3629G1ZC | Karnataka | AAGCE6608R [Tofler; matches PAN embedded in confirmed GSTIN 06AAGCE6608R1Z3] | - |
Primary GSTIN: 06AAGCE6608R1Z3 (Haryana) — CONFIRMED via two independent sources: (1) ClearTax live compliance-report API (legal name "ERA BOTANICS PRIVATE LIMITED", registered 22/09/2021, status Active, constitution Private Limited Company, taxpayer type Regular, monthly filer, jurisdiction Gurgaon(East) Ward 7 / center R-18, principal place of business Sector 46, Gurugram-122001, 10 additional warehouse/depot/retail places across Gurugram/Nuh/Jhajjar) and (2) microvistatech.com GSTIN lookup (identical GSTIN, legal+trade name, reg. date). PAN embedded (AAGCE6608R) matches the company PAN from Tofler. Home state for GST: Haryana (operational/warehouse base), though registered office (MCA) is in Delhi — normal split between ops HQ and registered office. #Registrations found: 1 confirmed GSTIN; could not confirm whether additional state GSTINs exist (not obtained). CAUTION (entity-confusion trap, explicitly checked): a separate, unrelated entity "ERA BOTANICS LLP" (GSTIN 29AAHFE3629G1ZC, Karnataka, registered 24-Sep-2020) also surfaces in search — this is NOT the same company as Era Botanics Private Limited and its GST record must not be attributed here.
Financials
Partial / conflictingFY2024-25 (year ended 31 Mar 2025), standalone, MCA-filed:
- Revenue: ₹31.87 Cr (~179% YoY growth) — CONFIRMED, agreeing across Tofler, TheCompanyCheck and Falconebiz.
- EBITDA / Net Profit (PAT) / Net worth / Borrowings: locked behind premium tiers on all aggregators checked — not obtained.
FY2023-24 (year ended 31 Mar 2024): Revenue ~₹11.4 Cr (+171% YoY) — PARTIAL, single-source (search aggregation citing Tracxn-style data); Tracxn financials are flagged in our source-reliability notes as sometimes stale/unreliable, so treat as indicative only, not confirmed. The two years' growth rates are internally consistent (11.4 Cr × ~2.8 ≈ 31.9 Cr), which is a mild corroborating signal but not independent confirmation. Borrowings/charges detail is under "charges" below (aggregate figures only, not full financial statements).
Funding
Partial / conflictingTotal raised: reported inconsistently across sources — Inc42 states ~$3.32M across 5 rounds; another aggregator states ~$6.92M from 4 investors; a third cites $3.69M over 5 rounds/19 investors. SOURCE CONFLICT — flagging rather than picking one figure. Round-by-round (Inc42, cross-checked against search aggregation):
- Corporate round — 19 Jan 2022 — amount undisclosed
- Convertible Note — 21 Nov 2023 — investor: Inflection Point Ventures — amount undisclosed
- Debt financing — 12 Feb 2024 — $120.46K — investor: Recur Club
- Undisclosed/equity round — 29 Sep 2024 — $1.40M — investor: Atomic Capital
- Bridge round — 07 Dec 2025 — $1.80M — investors: Inflection Point Ventures + 2 others
Investors named across sources: Inflection Point Ventures, Atomic Capital, Recur Club (debt), Maa Creations, FirstPort Capital (appears in only one source — not cross-verified). Status: partial — round cadence/investor names reasonably corroborated, but exact cumulative $ total is a genuine cross-source conflict.
Charges
Partial / conflicting- Falconebiz (aggregate, premium-gated detail): Open charges ≈ ₹15 Cr
- Satisfied charges ≈ ₹5 Cr
- lender(s) shown only as generic "Others" category — specific lender names/instrument details not obtained
- Status: partial (amounts only, no charge-holder identity or dates confirmed)
Competitors
Confirmed- Direct D2C "science/active-ingredient-first" skincare peers: Foxtale, Deconstruct, Dot & Key, Minimalist, DermaCo (Dr. Sheth's/HonasaWings), World of Asaya
- Broader homegrown BPC/D2C peer set: Plum, Pilgrim, Mamaearth
- Scale note: several peers (Minimalist, Plum, Foxtale, Mamaearth) are materially larger/better-funded than Era Botanics' ~₹32 Cr FY25 revenue and ~$3-7M raised — Conscious Chemist sits at the smaller/earlier end of this competitive set. [Inc42, search aggregation, Wild Oak comparison piece]
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