Company Intelligence Profile
Ideawise Technologies Private Limited
Operates as "Lifechart" / "Lifechart Ayurveda" — an Ayurveda-based digital wellness and healthtech platform founded in 2021-2022 by Mukul Shah (CEO), Mansi Shah/Sharma (Chief Business Officer) and K Sandeep (CTO).
AI-generated summary from public filings and may contain errors. Verify against the detailed sections below.
Company Identity
Partial / conflicting| Registered name | Ideawise Technologies Private Limited |
|---|---|
| CIN | U72900DL2021PTC382934 |
| PAN | AAGCI2036R — derived by decoding characters 3–12 of GSTIN 07AAGCI2036R1Z7 (standard GSTIN structure); Tofler explicitly lists PAN as "not available," so treat as inferred, not source-confirmed |
| Status | Active |
| Listing | Unlisted (private limited company) |
| Incorporated | 29 June 2021 (Tofler, TheCompanyCheck, InstaFinancials — consistent) |
| ROC | RoC-Delhi |
| Sector (NIC) | Sector classified variously as "Computer and related activities" (Tofler), "Internet and Online Healthcare Services" (TheCompanyCheck), and "Professional, scientific and technical activities" (TheCompanyCheck principal activity) — sources disagree on NIC bucket; operationally the company runs healthtech/D2C wellness brands |
| Registered address | H.No-60-KH No-115, Vijay Vihar, Uttam Nagar, Block N, West Delhi, New Delhi, Delhi - 110059 (consistent across Tofler, TheCompanyCheck, InstaFinancials) |
| Authorized capital | Rs 3,00,000 (Rs 3 lakh) — agreed by Tofler and TheCompanyCheck |
| Paid-up capital | Conflicting figures across sources: Rs 1,00,000 (Tofler live page), Rs 1,47,300 (Tofler-sourced search snippet, possibly cached/older), Rs 1,75,000 (TheCompanyCheck). Likely reflects capital raised over time via multiple allotments; exact current paid-up figure not reconciled — flagged as a source conflict rather than confirmed |
Business Overview
Confirmed- Operates as "Lifechart" / "Lifechart Ayurveda" — an Ayurveda-based digital wellness and healthtech platform founded in 2021-2022 by Mukul Shah (CEO), Mansi Shah/Sharma (Chief Business Officer) and K Sandeep (CTO)
- Lifechart began as an online consultation platform connecting patients to Ayurvedic doctors for chronic conditions (stress, hypertension, sleep disorders, gut issues) and sells herbal syrups/teas D2C via lifechartayurveda.in (Shopify storefront)
- In 2024 it launched "Guttify," India's first diagnosis-led gut-health brand combining at-home diagnostics (pH-based saliva acidity test, planned Rs 99 kits) with Ayurveda-backed products, targeting India's ~$18B gut-wellness market
- DPIIT-recognised startup
- Sources: StartupTalky, YourStory, Entrackr, eHealth Magazine, TheCompanyCheck, Outlook India
Directors
Partial / conflicting| Name | DIN | Role | Appointed |
|---|---|---|---|
| Mukul Shah ( | 08627198 | Founder/CEO, appointed per Tofler ~4 yrs tenure / TheCompanyCheck lists appointment 10 May 2022. Mansi Shah (DIN 09220482, per Tofler | - |
GST Registrations
Partial / conflicting| GSTIN | State | PAN | Status |
|---|---|---|---|
| 07AAGCI2036R1Z7 | Delhi | AAGCI2036R — derived by decoding characters 3–12 of GSTIN 07AAGCI2036R1Z7 (standard GSTIN structure); Tofler explicitly lists PAN as "not available," so treat as inferred, not source-confirmed | Active |
Primary GSTIN: 07AAGCI2036R1Z7 (Masters India) — state code 07 = Delhi, consistent with registered office; registered ~7 Sept 2021; status Active; Regular taxpayer; PAN embedded = AAGCI2036R. Only one GSTIN identified (Delhi); no evidence of multi-state registrations found. Single-source confirmation (Masters India only) — partial.
Financials
Partial / conflicting- FY2025 (year ended 31 Mar 2025): Revenue ~Rs 1.28 Cr, reported down ~2% YoY (TheCompanyCheck)
- EBITDA/PAT figures locked behind paywall on both Tofler and TheCompanyCheck
- Tofler additionally reports (as of Mar 2025) Net Profit Margin 7.03%, Return on Equity 7.53%, Debt-to-Equity 0.18 — implying a small positive PAT (~Rs 9 lakh order of magnitude if margin applies to the ~Rs1.28Cr revenue, not independently confirmed)
- Standalone vs consolidated basis not stated by either source
- Filed Annual Returns/Financial Statements up to 31 Mar 2024 per one InstaFinancials-derived summary
- Overall: partial, single-source per data point, no full P&L available without paid subscription
Funding
Confirmed- Two rounds reported: (1) Oct 2024 seed round, ~$500K, led by Prajay Advisors (Unichem Laboratories founders' family office, $250K) with Agility Ventures, Expert Dojo, Sunn91 Ventures, government seed schemes, and angels Nitish Mittersain (Nazara Technologies), Ahana Gautam (Open Secret), Sarath Sura, Marwari Angels (Entrackr, BioSpectrum India)
- (2) May 2025 extended seed round, $360K, co-led by Prajay Advisors and new investor Unichem Labs, same angel base (Entrackr, eHealth Magazine, BW Disrupt, Indian Startup Times)
- Cumulative funding reported as "over $1 million." Multiple consistent trade-press sources (Entrackr, eHealth Magazine, BioSpectrum India, BW Disrupt) — confirmed for round existence/amounts
- no valuation disclosed
Charges/Loans
ConfirmedNo charges or secured borrowings are registered against this company's assets.
Competitors
Partial / conflicting- India gut-health / microbiome-wellness space: The Good Bug, CosMix Wellness, Veera Health, BugSpeaks (microbiome-based nutraceuticals/personalised probiotics), Leucine Rich Bio, Peping (all early-stage/seed-scale, similar to Guttify)
- Broader Ayurveda-wellness D2C peers for the Lifechart consultation+products model: Kapiva, Baidyanath, Dabur's digital Ayurveda initiatives, Patanjali (large/legacy scale, much bigger than Ideawise)
- Sources: YourStory (gut-health-startups trend piece), Outlook India, general market knowledge — named peers are seed/early-stage scale except Dabur/Patanjali which are large legacy FMCG players
Frequently Asked Questions
What does Ideawise Technologies Private Limited do?
What is the CIN of Ideawise Technologies Private Limited?
Where is Ideawise Technologies Private Limited registered?
When was Ideawise Technologies Private Limited incorporated?
Looking for business funding?
Recur Club is India's largest AI-native debt platform - working capital, term loans and structured debt from 150+ lending partners, without diluting equity.
