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Company Intelligence Profile

Damensch Apparel Private Limited

Bengaluru-based D2C menswear brand (innerwear, loungewear, casualwear) operating under Damensch Apparel Private Limited, backed by A91 Partners and Matrix Partners.

CIN: U74995KA2018PTC150647ActiveRoC-Bangalore, KarnatakaConfidence: medium-high

Last updated 20 August 2026

AI OverviewGenerated from public records

AI-generated summary from public filings and may contain errors. Verify against the detailed sections below.

Company Identity

Confirmed
Registered nameDamensch Apparel Private Limited
CINU74995KA2018PTC150647
PANAAGCD6753N
StatusActive
ListingUnlisted (private limited company; not listed on any stock exchange)
Incorporated03 May 2018
ROCRoC-Bangalore, Karnataka
Sector (NIC)Retail trade / E-commerce apparel — described variously as "Services rendered by liaison offices", "Business Services / Other products n.e.c., Retail Trading", and "E-commerce — Online apparel retail". Sources disagree on exact NIC label; business activity (online apparel/innerwear retail) confirmed by 3 sources.
Registered addressJB House, 4th Cross, 5th Block, Premises No. 110, Industrial Layout, Koramangala VI Bk, Bangalore South, Bangalore, Karnataka, India – 560095
Authorized capital₹27,00,000. TheCompanyCheck shows a slightly lower ₹24.9 Lakh (likely a stale snapshot) — minor source conflict noted, treated as partial for the exact current figure; ₹27L is the majority/most recent figure.
Paid-up capital₹18,88,712

Business Overview

Confirmed
  • DaMENSCH is a Bengaluru-based D2C (direct-to-consumer) menswear brand founded in 2018 by Anurag Saboo and Gaurav Pushkar, operating under Damensch Apparel Private Limited
  • It sells men's innerwear, loungewear, casualwear and outerwear (briefs, vests, t-shirts, joggers, shirts, socks) built around fabric-technology positioning (moisture-wicking, odor-resistant, anti-microbial) suited to Indian climate
  • Distribution is omni-channel: its own D2C website/app plus marketplaces (Amazon, Flipkart, Myntra) and some offline/retail presence

Directors

Confirmed
NameDINRoleAppointed
Gaurav Pushkar07327715Director/Shareholder/Co-founder; appointed 03 May 201803 May 2018
Anurag Saboo08055539Director/Shareholder/Co-founder; appointed 03 May 201803 May 2018
Prasun Agarwal09533854Nominee Director; appointed 16 Mar 2022 Falconebiz corroborates this DIN and date independently All three DINs corroborated by Tofler and TheCompanyCheck agreeing; Falconebiz independently confirms Prasun Agarwal's DIN/date.16 Mar 2022

GST Registrations

Partial / conflicting
GSTINStatePANStatus
29AAGCD6753N1ZYKarnatakaAAGCD6753N (TheCompanyCheck — single-source, consistent with GSTIN prefix AAGCD6753N used across all state GSTINs, so treated as confirmed)Active
07AAGCD6753N1Z4DelhiAAGCD6753N (TheCompanyCheck — single-source, consistent with GSTIN prefix AAGCD6753N used across all state GSTINs, so treated as confirmed)Active
24AAGCD6753N1Z8GujaratAAGCD6753N (TheCompanyCheck — single-source, consistent with GSTIN prefix AAGCD6753N used across all state GSTINs, so treated as confirmed)Active
27AAGCD6753N1Z2MaharashtraAAGCD6753N (TheCompanyCheck — single-source, consistent with GSTIN prefix AAGCD6753N used across all state GSTINs, so treated as confirmed)Active
36AAGCD6753N1Z3TelanganaAAGCD6753N (TheCompanyCheck — single-source, consistent with GSTIN prefix AAGCD6753N used across all state GSTINs, so treated as confirmed)Active

Primary/home-state GSTIN: 29AAGCD6753N1ZY (Karnataka — registered 30 Nov 2018, status Active, Regular scheme) — per KnowYourGST and Piceapp (2 sources agree). PAN embedded: AAGCD6753N (consistent across all GSTINs found). Home state: Karnataka (matches registered office). Number of registrations: ~10 GSTINs across 9 states per Falconebiz/company-search aggregators (9 active, 1 inactive as of mid-2026) — this count is partial/single-aggregator-sourced and not independently verified GSTIN-by-GSTIN; individually confirmed GSTINs beyond the Karnataka one: 07AAGCD6753N1Z4 (Delhi, active), 24AAGCD6753N1Z8 (Gujarat, active), 27AAGCD6753N1Z2 (Maharashtra, active per Piceapp), 36AAGCD6753N1Z3 (Telangana, per KnowYourGST). Status: Active overall.

Financials

Partial / conflicting

FY2024-25 (year ended 31 Mar 2025), standalone, per Entrackr/Fintrackr analysis (primary financial-data source) and corroborated on scale by TheCompanyCheck/Tofler:

  • Revenue: ₹118 Cr (Entrackr) vs ₹120.8 Cr — both show ~32-34% YoY growth from FY24 (~₹90 Cr). Minor figure conflict (118 vs 120.8 Cr) between two sources — treated as "confirmed within a narrow range," exact figure partial.
  • Net loss (PAT): ₹57 Cr in FY25, narrowed slightly from ₹60 Cr net loss in FY24.
  • Advertising/marketing spend: ₹27.5 Cr in FY25.
  • EBITDA: Not obtained.
  • Net worth: Growth of +2.88% YoY reported but absolute value not obtained.
  • Borrowings: Growth of +9.85% YoY reported; absolute value not obtained. Falconebiz/TheCompanyCheck differ on whether charges are open (see Charges section).
  • Total assets: Reported down -5.39% YoY, absolute figure not obtained.
  • Auditor: BSR & Co. LLP.
  • Consolidated vs standalone: All figures found appear to be standalone entity filings; no separate consolidated statement located.

Funding

Confirmed
Series B (initial)$16.4 Mn (~₹120+ Cr) led by A91 Partners, with Matrix Partners participating
Series B extension (2024)₹21.62 Cr (~$2.5 Mn) from existing investors — Matrix Partners, Saama Capital, Whiteboard Capital, A91 Emerging Fund — at a flat post-money valuation of ~$66 Mn, reported first by Entrackr
Cumulative total raised to dateOver $25 Mn
Round-name/history cross-referenceTracxn listing corroborates DaMENSCH as a funded legal entity with multiple rounds (used only for round-name confirmation per instructions, not as a primary financial source)

Shareholding

Partial / conflicting
  • Partial
  • TheCompanyCheck lists Gaurav Pushkar and Anurag Saboo as "Director/Shareholder," implying founder equity retained alongside institutional investors (A91 Partners, Matrix Partners, Saama Capital, Whiteboard Capital, A91 Emerging Fund per funding announcements)
  • No detailed capitalization table, percentage shareholding, or shareholder-of-record list was found in any of the fetched sources — exact shareholding pattern not obtained

Charges & Borrowings

Partial / conflicting

Conflicting information between sources — flagged as a conflict:

TheCompanyCheckreports open charges of ₹32 Cr and satisfied charges of ₹39 Cr, with lenders including SIDBI (₹10 Cr) and others (₹22 Cr)
Toflerstates "No registered charges identified."

Given the direct conflict between two otherwise reliable sources, this is reported as partial/unresolved — likely reflects different snapshot dates, but could not be corroborated by a third source.

Competitors

Confirmed
XYXX Apparels
bigger scale, ~1.6x DaMENSCH's revenue
Bewakoof
D2C apparel/lifestyle brand, broader youth-fashion positioning
Freecultr
direct men's innerwear D2C competitor
Bummer
men's innerwear/loungewear D2C brand
CoolMate
Jockey
established, much larger legacy innerwear brand often benchmarked against in comparison articles

Frequently Asked Questions

What does Damensch Apparel Private Limited do?
Bengaluru-based D2C menswear brand (innerwear, loungewear, casualwear) operating under Damensch Apparel Private Limited, backed by A91 Partners and Matrix Partners.
What is the CIN of Damensch Apparel Private Limited?
The Corporate Identification Number (CIN) of Damensch Apparel Private Limited is U74995KA2018PTC150647.
Where is Damensch Apparel Private Limited registered?
Damensch Apparel Private Limited is registered with RoC-Bangalore, Karnataka (Falconebiz, Tofler — confirmed). Registered address: JB House, 4th Cross, 5th Block, Premises No.
When was Damensch Apparel Private Limited incorporated?
Damensch Apparel Private Limited was incorporated on 03 May 2018 (Falconebiz, Tofler, TheCompanyCheck — confirmed).

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Disclaimer: Company information shown on this page is compiled from public records and third-party sources. It may be incomplete, outdated, or contain inaccuracies, and is provided for general informational purposes only. Please verify details independently before relying on them.