Company Intelligence Profile

Navashya Consumer Products Private Limited

Navashya Consumer Products Pvt Ltd is the Thane, Maharashtra-based legal entity behind SuperBottoms, a leading Indian D2C brand for reusable cloth diapers and eco-friendly baby care products.

CIN: U74999MH2018PTC314825ActiveRoC Mumbai / Maharashtra

Last updated 21 August 2026

SummaryFrom public filings

Navashya Consumer Products Private Limited, incorporated in 2018 and based in Thane, Maharashtra, operates the direct-to-consumer brands SuperBottoms and BASIC for Baby. It manufactures and sells eco-friendly reusable cloth diapers, newborn nappies, potty-training pants, nursing pads, bibs and waterproof baby clothing, sold through its own website, Amazon, JioMart and other channels. The company has raised external funding across multiple rounds.

Compiled from MCA filings and other public records. Figures may lag the latest filing; verify against the detailed sections below.

See what AICA knows about Navashya Consumer Products

Deeper analysis, financial signals and peer comparisons.

Book a demo

Company Identity

Registered nameNavashya Consumer Products Private Limited
CINU74999MH2018PTC314825
PANAAGCN2148B
StatusActive
ListingUnlisted (private limited company)
Incorporated26 September 2018
ROCRoC Mumbai / Maharashtra
Sector (NIC)
  • E-commerce / Retail trading — online baby products (reusable cloth diapers, baby care)
  • NIC classified under "other business activities n.e.c." (74999) per MCA-derived listings
Registered address1704, 17th Floor, B Wing, Azziano Rustomjee Urbania, Majiwada, Thane (W), Thane, Maharashtra 400601
Authorized capital₹6.4 Lakh (₹6,40,000) — confirmed
Paid-up capital₹2.14 Lakh (₹2,14,285) — confirmed

Business Overview

  • Navashya Consumer Products Private Limited is the legal entity operating the D2C consumer brands SuperBottoms and BASIC for Baby
  • It manufactures and sells eco-friendly, reusable cloth diapers/langots, newborn nappies, potty training pants, nursing pads, bibs and waterproof baby clothing, along with kids' innerwear
  • Products are sold via its own website (superbottoms.com), Amazon, JioMart, and other e-commerce/retail channels

Directors

Confirmed across Tofler and TheCompanyCheck (>=2 sources agree on names; DINs from Tofler/Falconebiz search snippet only — DIN figures should be treated as partial):

NameDINRoleAppointed
Pallavi Salil Utagi08240055Director & Shareholder-
Ratnakar Dharmaji Patil01070370Director-
Hariharan Premkumar07272400Nominee Director-
Chhavi Uboweja-Nominee Director-

GST Registrations

GSTINStatePANStatus
27AAGCN2148B1ZSMaharashtraAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
06AAGCN2148B1ZWHaryanaAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
29AAGCN2148B1ZOKarnatakaAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
33AAGCN2148B1ZZTamil NaduAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
36AAGCN2148B1ZTTelanganaAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
03AAGCN2148B1Z2PunjabAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-
08AAGCN2148B1ZSRajasthanAAGCN2148B (derived from GSTIN prefix common across multi-state GST registrations; not independently confirmed from a primary PAN source — partial)-

Primary/home-state GSTIN: 27AAGCN2148B1ZS (Maharashtra, Thane — matches registered address). PAN embedded: AAGCN2148B. Multiple additional state GST registrations identified (partial — not obtained directly, only from GST-listing aggregator search snippets, so confidence is partial): 06AAGCN2148B1ZW (Haryana/Gurugram), 29AAGCN2148B1ZO (Karnataka/Bengaluru), 33AAGCN2148B1ZZ (Tamil Nadu/Chennai), 36AAGCN2148B1ZT (Telangana/Hyderabad), 03AAGCN2148B1Z2 (Punjab), 08AAGCN2148B1ZS (Rajasthan) — total of at least 7 state registrations found in aggregator listings; exact total count and current status of each not independently confirmed on primary GSTN portal, so figure is partial, not confirmed.

Financials

FY2024-25 (year ended 31 Mar 2025), standalone (single legal entity, no subsidiaries reported):

Revenue₹84.32 Cr, consistent with Tofler's "₹75-100 Cr" band and "53.68% YoY growth" — confirmed
Net profit margin30.63%; Operating margin: 30.81%; ROE: 38.65%; ROCE: 42.36%
EBITDA/PAT absolute figuresnot obtained
Net worthdeclined 24.88% YoY per Tofler
Debt-to-equity0.6
Employees~91-99
Last AGM30 September 2024

Funding

SuperBottoms (Navashya Consumer Products) has raised external funding across multiple rounds; source figures conflict:

  • Inc42: total funding ~$10.6M across 6 rounds (as of Aug 2023)
  • Tracxn: total funding ~$17.5M across 13 rounds from 31 investors; latest valuation ~$22.4M; most recent round reported as a small $312K round (Apr 2025)
  • Notable round: $5M Series A1 co-led by Lok Capital and Sharrp Ventures
  • Actor Alia Bhatt has invested an undisclosed amount (Enablers)

Given the conflicting totals between Inc42 and Tracxn, funding total is reported as a range/partial — not confirmed to a single figure.

Charges & Borrowings

  • open charges include RBL Bank Limited (₹10 Cr, created 26 Jul 2024), Caspian Impact Investments Pvt Ltd (₹5 Cr, created 29 Mar 2025), HSBC (₹1 Cr, created 13 Jul 2021)
  • Per TheCompanyCheck: Open Charges total ₹17 Cr
  • Satisfied Charges total ₹23.52 Cr. The two sources are roughly consistent

Competitors

Bumberry
Mee Mee
Bdiapers
Just Bumm
Charlie Banana
Mylo
all similar small/mid D2C scale
Huggies/MamyPoko Pants
Kimberly-Clark
Johnson's Baby diapers

Frequently Asked Questions

What does Navashya Consumer Products Private Limited do?
Navashya Consumer Products Pvt Ltd is the Thane, Maharashtra-based legal entity behind SuperBottoms, a leading Indian D2C brand for reusable cloth diapers and eco-friendly baby care products.
What is the CIN of Navashya Consumer Products Private Limited?
The Corporate Identification Number (CIN) of Navashya Consumer Products Private Limited is U74999MH2018PTC314825.
Where is Navashya Consumer Products Private Limited registered?
Navashya Consumer Products Private Limited is registered with RoC Mumbai / Maharashtra (Tofler says RoC Maharashtra; TheCompanyCheck says RoC Mumbai — same registrar, consistent). Registered address: 1704, 17th Floor, B Wing, Azziano Rustomjee Urbania, Majiwada, Thane (W), Thane, Maharashtra 400601 (source: Tofler, TheCompanyCheck)
When was Navashya Consumer Products Private Limited incorporated?
Navashya Consumer Products Private Limited was incorporated on 26 September 2018 (source: Tofler, TheCompanyCheck).

Explore on Recur Club

Bharat Ke Super Founders

Recur Club's show spotlighting the founders building India's next generation of companies. Watch their stories.

Watch the show

Looking for business funding?

Recur Club is India's largest AI-native debt platform - working capital, term loans and structured debt from 150+ lending partners, without diluting equity.

Disclaimer: Company information shown on this page is compiled from public records and third-party sources. It may be incomplete, outdated, or contain inaccuracies, and is provided for general informational purposes only. Please verify details independently before relying on them.