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Company Intelligence Profile

Round The Cocktails Private Limited

Round The Cocktails Private Limited operates as "Bartisans," a Mumbai-based D2C brand founded in 2021 by mother-son duo Jovita and Jordan Mascarenhas.

CIN: U15549MH2021PTC366081Active (Private, Non-Government Company) — confirmed via Tofler and TheCompanyCheck.RoC Mumbai (Tofler shows RoC field as "Maharashtra"; TheCompanyCheck/search snippets say "Registrar of Companies, ROC Mumbai"). Confirmed.Confidence: high
AI OverviewGenerated from public records

AI-generated summary from public filings and may contain errors. Verify against the detailed sections below.

Company Identity

Confirmed
Registered nameRound The Cocktails Private Limited
CINU15549MH2021PTC366081
PANAALCR2189R — confirmed (Tofler; matches PAN prefix embedded in GSTIN 27AALCR2189R1ZD, cross-verified via piceapp/knowyourgst GST search).
StatusActive (Private, Non-Government Company) — confirmed via Tofler and TheCompanyCheck.
ListingUnlisted (private limited company). Confirmed — TheCompanyCheck.
Incorporated19 August 2021 (Tofler, TheCompanyCheck). Note: one Falconebiz search snippet said 18 August 2021 — minor date discrepancy across sources; 19 Aug 2021 is the majority/primary-source figure and is used here.
ROCRoC Mumbai (Tofler shows RoC field as "Maharashtra"; TheCompanyCheck/search snippets say "Registrar of Companies, ROC Mumbai"). Confirmed.
Sector (NIC)Manufacturing — Food, beverages and tobacco products; specifically "Manufacture of other non-alcoholic beverages" / non-alcoholic ready-to-pour cocktail & mocktail mixers (Tofler, TheCompanyCheck, Zaubacorp snippet). DPIIT-recognised startup (TheCompanyCheck).
Registered address168, Bldg No. 6, Mittal Industrial Estate, Andheri Kurla Road, Andheri (E), Mumbai, Mumbai Suburban, Maharashtra – 400059. Confirmed across Tofler, TheCompanyCheck, and GST filing address (1st Floor, same building).
Authorized capital₹10,00,000 (₹10 Lakh) — confirmed (Tofler + TheCompanyCheck agree).
Paid-up capital₹1,61,000 (₹1.61 Lakh) — confirmed (Tofler + TheCompanyCheck agree).

Business Overview

Confirmed
  • Round The Cocktails Private Limited operates as "Bartisans," a Mumbai-based D2C brand founded in 2021 by mother-son duo Jovita and Jordan Mascarenhas
  • It manufactures and sells all-natural, 0% ABV, ready-to-pour cocktail and mocktail mixers (17+ SKUs) made from real fruits, herbs and spices — sold as individual bottles, combo packs and gift boxes, designed to be mixed with spirits (gin, vodka, tequila, whisky, rum) or enjoyed alone as mocktails
  • The brand started during the pandemic delivering made-to-order mixers in Mumbai before scaling pan-India via bartisans.in, Blinkit, Zepto, Amazon and Firstclub
  • Quick commerce is now its largest channel (~65% of sales, per July 2026 press coverage), and the company was featured on Shark Tank India Season 3
  • Sources: Bartisans website (bartisans.in), TheCompanyCheck, HonestWebs Shark Tank coverage, just-drinks.com/Business Standard funding coverage

Directors

Confirmed
NameDINRoleAppointed
Jordan Mascarenhas09287153--

GST Registration

Confirmed
GSTINStatePANStatus
27AALCR2189R1ZDMaharashtraAALCR2189R — confirmed (Tofler; matches PAN prefix embedded in GSTIN 27AALCR2189R1ZD, cross-verified via piceapp/knowyourgst GST search).Active

Primary GSTIN: 27AALCR2189R1ZD (Maharashtra) — confirmed via piceapp.com GST lookup and corroborated by search-indexed knowyourgst.com listing. PAN embedded: AALCR2189R (matches Tofler PAN). Registration date: 06 Oct 2021. Status: Active, Regular taxpayer. Principal place of business: 1st Floor, 168, Bldg No 6, Mittal Industrial Estate, Andheri Kurla Road, Andheri East, Mumbai. Home state: Maharashtra. Number of GST registrations: only 1 GSTIN state (Maharashtra) identified for the company entity itself — the "40+ operational locations" figure surfaced by piceapp appears to reference additional principal/additional places of business within Maharashtra under the same GSTIN, not separate state registrations; not independently verified, so treated as partial. No other state GSTINs found — likely single-state (Maharashtra) registration given company scale.

Financials

Partial / conflicting

Figures conflict slightly across sources/vintages — reporting standalone, non-consolidated (no subsidiaries known):

  • FY2023 (audited, per Business Standard/just-drinks.com coverage of Tilaknagar's Sept 2024 investment filing): Turnover ₹0.73 Cr; Net worth ₹0.57 Cr.
  • FY2024 (unaudited, same source): Turnover ₹3.5 Cr; Net worth ₹0.35 Cr. (A separate search snippet cited "₹3.55 Cr" for FY ending 31 Mar 2024 — consistent within rounding.)
  • FY2025 (per TheCompanyCheck/search-indexed data): Revenue ₹3.11 Cr, down ~13% YoY.
  • EBITDA, PAT, net worth (FY25), and total borrowings: not obtained — locked behind premium/paywalled reports on Tofler and TheCompanyCheck.
  • No registered charges/secured borrowings with RoC (confirmed — both Tofler and TheCompanyCheck state "no charges registered").

Status: partial (revenue figures confirmed via 2+ sources per year but EBITDA/PAT/net worth for latest FY not obtained).

Funding History

Partial / conflicting

Total funding raised: reported by Tracxn as ~$913K across rounds (used only for round-name/investor cross-reference per instructions; dollar figures not independently verified and likely approximate). Confirmed round history via primary press (Business Standard, just-drinks.com, Indian Retailer, Hospitality Biz India, ScanX, Globe and Mail/TipRanks, Investing.com): 1. Aug 2021 — initial seed / founder capital (amount not disclosed). 2. Jun 2023 — seed round (per Tracxn indexing; investors not confirmed by primary source). 3. 19 Sep 2024 — Tilaknagar Industries Ltd. invested ₹8.03 Cr for an initial 22.65% stake (Finance Committee approval, per Investing.com/just-drinks.com) — primary strategic/corporate investment, not a traditional VC round. 4. 26 Jun 2026 (approved) / disbursed 7 Jul 2026 — Tilaknagar Industries infused an additional ₹2 Cr, raising its holding from 36.17% to 41.45% (fully diluted), per Business Standard, Hospitality Biz India, Indian Retailer, ScanX, Globe and Mail (TipRanks). Other cited investors (via Tracxn, unconfirmed by primary press): Little Black Book, RPSG Capital Ventures — noted as partial/unconfirmed. Status: partial — Tilaknagar tranches confirmed by multiple primary financial news sources; earlier seed investors not corroborated beyond Tracxn.

Shareholding

Partial / conflicting
  • Tilaknagar Industries Ltd. (listed IMFL/brandy major) holds a strategic minority stake, escalated over time: 22.65% (Sep 2024, initial) → 36.17% → 41.45% (fully diluted, as of 7 Jul 2026) — confirmed via multiple financial-news sources (Business Standard, Hospitality Biz India, Indian Retailer, ScanX)
  • Remaining ~58.55% held by founders Jovita and Jordan Mascarenhas and other early investors — not broken down in any accessible source (detailed cap-table/shareholding pattern is paywalled on Tofler/TheCompanyCheck)
  • Status: partial

Charges / Borrowings

Confirmed

No open/registered charges or secured borrowings with the RoC — confirmed by both Tofler and TheCompanyCheck independently.

Competitors

Partial / conflicting

India-focused RTD/cocktail-mixer and adjacent non-alcoholic beverage peers (named, with rough scale tags, per Tracxn competitor listing and general market searches): 1. Svami (India's first artisanal tonic-water/mixer brand) — comparable D2C scale, backed by collaborations with Moët Hennessy India. 2. Jimmy's Cocktails — RTD cocktails/mixers, strong modern-trade + online presence, likely larger revenue scale. 3. Sober & Co. / Indie Cocktail / Drinktales — smaller/comparable D2C cocktail-mixer startups (per Tracxn "newest competitors"). 4. Parle Agro — large legacy beverage major (Frooti, Appy) listed by Tracxn as a broad-category "competitor," but vastly larger scale — included for category context only, not a direct peer. 5. Maxx Beverages, Xalta Food and Beverages — smaller regional F&B/beverage manufacturers, included per Tracxn's competitor set. Note: competitor list quality is moderate — sourced mainly from Tracxn's algorithmic "similar companies" plus general market articles (LBB, Indian Retailer "Top 5 Cocktail Mixer Brands"), not independently verified for exact revenue comparability.

Frequently Asked Questions

What does Round The Cocktails Private Limited do?
Round The Cocktails Private Limited operates as "Bartisans," a Mumbai-based D2C brand founded in 2021 by mother-son duo Jovita and Jordan Mascarenhas.
What is the CIN of Round The Cocktails Private Limited?
The Corporate Identification Number (CIN) of Round The Cocktails Private Limited is U15549MH2021PTC366081.
Where is Round The Cocktails Private Limited registered?
Round The Cocktails Private Limited is registered with RoC Mumbai (Tofler shows RoC field as "Maharashtra"; TheCompanyCheck/search snippets say "Registrar of Companies, ROC Mumbai"). Registered address: 168, Bldg No. 6, Mittal Industrial Estate, Andheri Kurla Road, Andheri (E), Mumbai, Mumbai Suburban, Maharashtra – 400059.
When was Round The Cocktails Private Limited incorporated?
Round The Cocktails Private Limited was incorporated on 19 August 2021 (Tofler, TheCompanyCheck).

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Disclaimer: Company information shown on this page is compiled from public records and third-party sources. It may be incomplete, outdated, or contain inaccuracies, and is provided for general informational purposes only. Please verify details independently before relying on them.